Organization: YPO (Young Presidents' Organization)
YPO is a global leadership community of chief executives driven by the belief that the world needs better leaders. The YPO Global Impact Awards featured a series of videos celebrating members making a meaningful difference beyond the organization by driving sustainable impact through their businesses or initiatives.
This video featured Simon Griffiths, who is the Co-Founder and CEO of Who Gives a Crap, the world's first toilet paper subscription model. Their products are made from 100% recycled paper or bamboo, not virgin materials, saving thousands of trees. Fifty percent of Who Gives a Crap profits fund sanitation projects for the billions of people without a toilet.
The heart of this project was to capture and showcase the powerful story behind Simon’s impactful work, crafting it into a compelling narrative. To achieve this, we collaborated with videographers from around the globe to gather the footage used in the video. As the video editor, I was responsible for shaping and telling Simon’s story. This video was part of a fourteen-piece series.
You can learn more about Simon’s story here and experience the entire series here.
